Thursday, April 18, 2013

6 Best Email Marketing Practices For Profit

By Saleem Rana


As suggested by the name, email marketing is using emails to promote your business.

In this report, I disclose 6 best email marketing techniques.

Like article writing, email marketing is a technique that is evergreen. Marketers can rely on email marketing, regardless of what technological changes happen online, and many consider it their basic customer relationship building strategy.

Unlike any other communication medium, email marketing is less expensive, and it's also much more profitable, personal, and promising than any other method; provided, of course, that you go about doing it correctly.

Is there a preferred way to do it? Yes, simply follow these 5 best email marketing practices:

1. Use it to send direct promotional emails. If you have a product to sell or are an affiliate for a product, you can use email marketing to sell directly to your customers.

2. It's a great way to sign up potential customers. When visitors arrive at your website, they might decide not to buy that day, simply because they don't know if they can trust you. By gifting them with a special report or free video, something that makes it worth their while to opt in, you are on your way to developing a positive relationship with them.

3. Those who have bought from you are much more likely to do it repeatedly. After someone has purchased something from you, they are more likely to buy from you than from another vendor and much more likely to buy from you than other list subscribers. A way to cash in on this natural loyalty is to create a secondary list to give previous customers discounted offers.

4. An excellent way to build customer loyalty is through email marketing. Don't just pitch customers with one sale offer after another but also give them free information and free products. This will create loyal customers.

5. If somebody knows, likes, and trusts you through the email relationship they have developed with you, then they are much more likely to sign up for new websites you build or local seminars you create.




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